September 18th, 2025

Shaan Honq concluded two dynamic, nationwide training programs from October through November: the "Sales Training" and the exclusive " Sales Ace Elite Camp." These high-impact boot camps have officially wrapped up!

We champion the belief: “Education is never an add-on; it’s the bedrock of our core competitiveness.” To ensure our frontline team provides world-class service, we prioritize top-tier product and technical knowledge.

Shaan Honq is laser-focused on equipping our sales partners with deep perming expertise and unparalleled problem-solving skills. Why? A rock-solid technical background is key to helping stylists succeed and earning the ultimate trust of the professional and the client. The success of these sessions solidifies SHI's market leadership and commitment to nurturing talent.

We pledges continued, heavy investment in cutting-edge education, ensuring our team remains the sharpest and most trusted partner in the beauty industry.

The Beautyworld Middle East, the most significant beauty trade fair in the MENA region, recently took center stage at the Dubai World Trade Centre. As a critical gateway for global brands entering the high-potential Middle Eastern market, the exhibition drew top-tier beauty companies worldwide.

Targeting the Middle East’s demand for high quality and luxury, SH-RD showcased its Hollywood-favorite star product: the Protein Cream (leave-in conditioner), which instantly became the exhibition’s most sought-after item.

The SH-RD booth was a constant magnet for visitors throughout the three-day event. Prominent KOLs, fashion media, and professional hairstylists from the MENA region flocked to the experience zone. Given the region’s dry climate and intense need for effective hair care, attendees were universally impressed by the Protein Cream’s ability to instantly transform dry, frizzy strands into a silky, smooth finish.

SH-RD Protein cream's immediate repair capabilities and light texture perfectly met the local professionals' strict requirements for high-performance, non-greasy products. Following their hands-on experiences, many KOLs provided instant live coverage and reviews, generating massive exposure for the brand.

Through the Dubai exhibition, SH-RD reinforced its brand standing in the Middle East. By leveraging the superior quality and expertise of its Made in Taiwan line, SH-RD successfully reaffirmed its leadership in the international luxury hair care sector, earning widespread acclaim from Middle Eastern beauty experts.
 

The "Beautyworld Japan Osaka," the largest professional beauty expo in Western Japan, successfully concluded its three-day run from October 20 to 22, 2025, attracting over 35,000 attendees.

Among the diverse international exhibitors, SH-RD—a professional salon brand established in the U.S. and proudly Made in Taiwan—emerged as a major highlight. Returning to the Osaka show after a two-year hiatus, SH-RD showcased its iconic bestseller, the Protein Cream (leave-in conditioner), alongside its full expert repair line.

Globally lauded by the media as the "Dr. Treatment Hair Expert," SH-RD's flagship product is celebrated for its superior reparative qualities, earning high praise from top stylists across the U.S., Europe, and Asia. The brand’s international profile significantly rose following endorsements by Hollywood celebrities, including Jennifer Lopez. SH-RD currently markets its products in over 43 countries, backed by rigorous EU CPNP certification for safety.

The SH-RD booth was continuously packed throughout the exhibition, with Japanese beauty professionals and local influencers eagerly seeking product demonstrations and consultations. This overwhelming reception confirms the successful global expansion and strong market dominance of this high-quality, "Made in Taiwan" professional hair care line, underscoring its proven ability to command the world stage.

From Learning to Inspiration — SHAANHONQ and its crucial European partner in Cyprus recently celebrated a golden milestone: a stable, cross-continental partnership spanning over three decades. This enduring bond, which extends far beyond simple product trade, has evolved into a strategic alliance focused on the exchange of advanced hairdressing techniques and the export of comprehensive hair education systems.

For decades, SHAANHONQ has consistently served as a vanguard of Asian hair trends, regularly introducing the latest styling movements, product innovations, and professional education courses to Cyprus and the surrounding European market. This sustained effort has helped local Chihtsai Family partners continuously refine their craft, leading to extraordinary achievements in both technical skill and educational outreach within the beauty industry.

To powerfully showcase the fruitful results of this long-term collaboration and energize future endeavors, SHI organized its first major post-pandemic exchange: Master Educators Michael and Da-Fay flew to Cyprus for an intensive round of interactions with local partners.

The highlight of the visit was a joint hair show at the Beauty EXPO Cyprus 2025. Here, the team collaboratively unveiled a diverse array of hair colors, styles, and techniques. Anchored by the core philosophy of "Fashion Attitude and Commitment to Hair Beauty," their collective presentation successfully ignited passion and enthusiasm across the European beauty scene.

Through the steadfast dedication of both parties, we have not only expanded market reach for our products but, more importantly, have ensured that our shared philosophy and passion for professional hairdressing education continue to take root, blossom, and thrive across both Asian and European markets.

Indonesia shines as a star in Southeast Asia, demonstrating remarkable resilience and relentless progress as the world's fourth most populous nation.

It is in this high-potential market that Chihtsai Professional Haircare proudly participated in the Jakarta professional beauty expo this year. The event celebrated Chihtsai 's profound, 30-plus year commitment and deep partnership with Indonesia.

For over three decades, Chihtsai has built a highly reputable brand image in the Indonesian hair industry by prioritizing quality and understanding local consumer needs. At the exhibition, Chihtsai not only showcased its latest haircare lines but also engaged in crucial discussions with local partners and professional stylists on market trends.

Chihtsai holds immense confidence in the future of the Indonesian market. We are eager to partner with this rapidly developing region to jointly reach new professional heights and shape a brilliant future for Indonesia’s beauty sector.

SH-RD successfully showcased its newest product line and innovative scalp analysis device at BeautyExpo, setting a new standard for personalized scalp health in the region.
The exhibition highlighted localized solutions for the Malaysian market, featuring the Thyme Intensive and Tea Tree Scalp Shampoos. These targeted formulas offer deep cleansing and maintenance for specific dandruff and oily scalp issues.
The main attraction was the AI Scalp Health Analysis Device. This cutting-edge technology uses a high-magnification camera for real-time scalp visualization. Its cloud-based big data system instantly analyzes results and recommends personalized treatment regimens, driving the brand toward precision, customized scalp care.
"By combining our scientifically backed formulas with diagnostic technology, we empower consumers and partners to achieve holistic hair health," a company representative noted.
SH-RD is committed to collaborating with industry partners to drive innovation and quality, focusing on elevating customer experience through internal health and quality of life.

In late September, SH-RD Professional Hair Care, alongside the "Taiwan Excellence" delegation, traveled to Manila, Philippines, for an international exhibition and a highly anticipated reunion with our new Filipino partners. This successful meeting solidified the foundation for our future cross-border collaboration.
Following the exhibit, SH-RD invited our partners to our corporate headquarters in Kaohsiung, Taiwan. The journey, uniquely tested by a passing typhoon, unexpectedly brought our teams closer. In Kaohsiung, our partners witnessed firsthand the meticulous details of SH-RD’s operations—from R&D to manufacturing in our ISO-certified, GMP-grade facilities. This deep dive instilled a resolute trust in the quality and expertise of our "Made in Taiwan" brand.
This crucial exchange marks a significant milestone. We are confident that by leveraging SH-RD’s powerful brand strength and combining it with our Filipino partners' expert marketing strategies, this resilient relationship will lead to a brilliant future in the Philippine market. We share immense confidence and high expectations for our mutual success.

We're thrilled to share the incredible success of our latest exhibition in Korea! Our booth was buzzing with people from the moment the doors opened, becoming the main attraction of the entire event.

Having cultivated the Korean market for over 20 years, it was a delight to connect with so many familiar faces and new friends. Our star product, the SH-RD Protein Cream, was, as always, the crowd favorite! Attendees who tried it were amazed by the instant smoothness and shine it gave their hair.

This exhibition was a huge opportunity to showcase SH-RD product lines to everyone who loves beautiful hair. We had great conversations with beauty influencers, hairstylists, and salon professionals. We also shared information about our presence on NAVER and Coupang, gaining valuable market insights that will help us further grow our brand in Korea.

Thank you to everyone who visited our booth. This event was a success, reaffirming SH-RD's strong foundation in the local market. We are excited to continue providing excellent hair care experiences to Korean consumers.

Our inaugural appearance in Saudi Arabia created an immediate buzz within the local haircare industry. Bridging cultural divides, SH-RD showcased its commitment to beautiful hair, drawing a large crowd from the moment the event began. Visitors were highly engaged, eagerly listening and experiencing the instant results of the SH-RD Protein Cream. Many expressed their intent to purchase and actively requested samples of our shampoos and semi-treatments to try at home.

Adding to the excitement, we announced that SH-RD will soon be available at the Gold Apple counter in Red Sea Mall, Jeddah. This news provided our new customers with a clear path for future purchases, boosting their confidence in recommending SH-RD to friends and family. This move highlights our brand's professional presence and our strong commitment to the Jeddah market.

To offer an immersive brand experience, we prepared fragrance oils from the SH-RD Protein Cream and four new fragrance options for our scalp shampoo. This allowed guests to appreciate the professional details of our formulas and enjoy the delightful aromas of our products. Combined with a special raffle, our booth became the most popular at the entire exhibition, a testament to SH-RD's powerful appeal in the Middle Eastern market. This is just our first step in Saudi Arabia, and we are excited for what the future holds!

Big news! SH-RD Professional Salon Haircare officially launched at Groomify, India's renowned premier salon brand, on July 2nd. We celebrated with a grand opening event that drew a fantastic crowd of distinguished guests!

Guests had the chance to experience our products firsthand, with professional scalp analyses and in-depth product trials. They were absolutely wowed by the luxurious care and exceptional results SH-RD delivered, showering us with praise and excitement. This successful event not only introduced more people to SH-RD's expertise and allure but also laid a solid foundation for our brand's expansion in the Indian market.

Looking ahead, SH-RD is committed to our core values of professionalism, innovation, and high quality. We're dedicated to growing our presence in India, bringing top-tier haircare experiences to Indian consumers, and achieving even greater success stories.

Big news! SH-RD Professional Salon Haircare officially made its grand debut in India this July at an exhibition in New Delhi. We held a hugely successful launch event that was absolutely buzzing with energy! The venue was packed with beauty industry pros and eager consumers, all coming together to witness a major milestone for SH-RD in the Indian market.

During the event, guests eagerly experienced the magic of SH-RD Protein Cream. They got to feel firsthand how it instantly smooths and deeply repairs hair, and the incredible results left everyone amazed!

Looking ahead, SH-RD is all in on the Indian market. We're sticking to our core values of professionalism, innovation, and top quality. We're committed to consistently delivering the best hair products and giving Indian consumers a haircare experience like no other.

Get ready to see SH-RD truly shine in India as we write an exciting new chapter for our brand and achieve even greater success!

Get ready to see SH-RD make a huge splash in the Indian market as we write an exciting new chapter for the brand!
 

SH-RD Professional Salon Haircare officially landed in Colombia this July, signaling a significant new milestone for our brand in the Central and South American markets!

Exhibition Highlights: Diverse Connections & Market Insights. This year's Expobelleza Medellín was co-hosted with Brazil as a partner country, bringing together 490 exhibitors from various sectors. This diverse representation underscored the vibrant growth of Colombia's beauty industry.

For SH-RD, this exhibition was an incredible platform for networking. We had the invaluable opportunity to meet face-to-face with local companies involved in importing and distributing beauty and hair/skin care products, as well as professional hairstylists and salon owners. These interactions provided us with rich and insightful market intelligence.

Professional Product Showcase & Scalp Analysis Experience. At the exhibition, Shaanhonq focused on our professional haircare brand, SH-RD, showcasing our full range of hair cleansing, treatment, and scalp care products. We also featured advanced scalp analysis technology, offering on-site scalp diagnostics and explanations to visitors. Many attendees were seeing their scalp conditions for the very first time through the instrument, and they were truly surprised by what they saw!  

We're excited for SH-RD to continue its deep dive into the Colombian market, bringing even more exceptional haircare experiences to local consumers!

SH-RD, the esteemed Taiwanese professional hair care brand, made a successful debut at the Beauty Eurasia exhibition, firmly establishing its presence in the Central Asian market. This landmark event was met with enthusiastic feedback from both industry professionals and consumers.

Globally recognized for its unique formulas and superior hair-repairing benefits, SH-RD’s products are known for delivering a salon-quality experience. The brand's showcase at Beauty Eurasia drew significant attention, with many attendees expressing keen interest in its high-quality and effective solutions.

"We are incredibly excited about the results of this exhibition," a brand representative stated. "Beauty Eurasia provided an excellent platform to introduce SH-RD to a new audience. The positive reception and direct engagement with attendees have strengthened our confidence in expanding into this dynamic market."

SH-RD’s successful launch not only lays a solid foundation for its growth in Central Asia but also highlights the global competitiveness of Taiwanese beauty brands. The company remains committed to ongoing innovation and will continue to bring professional hair care to consumers who value quality and effectiveness.

SH-RD, a renowned Taiwanese professional hair care brand, recently made a highly successful debut at a major exhibition in the Philippines. The brand’s booth was a huge hit, drawing in over 300 new fans and highlighting its strong potential in the local market.

The event was electric, with a steady stream of people flocking to the SH-RD booth. The engaging displays and an array of hair products made it a popular spot for attendees, creating a vibrant and exciting atmosphere.

The brand is thrilled with the outcome and confident about its future in the Philippines. "It's wonderful to see how much Filipino consumers love our professional hair care products," a brand representative stated. "This expo helped us connect with many new fans and reaffirmed the quality of our products."

Known globally for its unique formulas and superior results, SH-RD's successful launch in the Philippines marks a significant step in its expansion into the Southeast Asian market. The brand is committed to bringing beauty and expertise to the daily lives of more people in the region.

SH-RD, a global sensation for 25 years, just relaunched in South Korea with a bang!

At CosmoBeauty Seoul on May 28, 2025, our first day was absolutely buzzing! Our stunning "Glamorous Feather Lights" and "Golden Chocolate Mountain" displays were instant crowd-pleasers, drawing everyone in. We're thrilled to share that over 300 new fans joined the SH-RD family in just one day! Our 300 Ferrero Rocher chocolates were snapped up in a flash, and with amazing gifts flowing, the booth was packed, and the check-in craze was real! The energy was absolutely electric!

We're so confident SH-RD's professional hair care magic will captivate even more Korean consumers! A huge thank you to everyone who came out to support us. We'll keep working hard to bring beauty and expertise into more people's daily lives.

#SHRD25thAnniversary #KoreaOnFire #ProfessionalHaircareChoice 
#OpeningDayPacked #ThankYouAll #SHRDKorea
 

For the second year, SH-RD is exploring the possibilities within the mysterious land of Egypt. We're confident that this visit will lead us to the perfect local partners, allowing us to bring SH-RD's professional beauty and expertise to even more Egyptian consumers. A special thank you goes out to the incredible Shenghong team for their tireless efforts, traveling all the way to Egypt to participate in the professional hair exhibition from May 24-26. Their dedication ensures that more people discover the outstanding quality of SH-RD products.

Our next stop is Korea, where we'll be embarking on a three-day SH-RD exhibition! The SH-RD team is traveling between countries to showcase Taiwan's strength in professional haircare to the world. Follow our journey as we continue to make our mark globally!
Follow our journey and witness SH-RD’s inspiring global expansion!
 

What an incredible week at our 2025 Global Distributor Homecoming! We welcomed our valued partners from Cyprus, Korea, Mexico, Malaysia, Honduras, Singapore, Indonesia, Nicaragua, and the USA. It was a truly special time for sharing, connecting, and creating lasting memories.

We were thrilled to present our innovative AI scalp health analysis device and introduce our newest products. It was inspiring to hear each distributor's stories of how they've successfully developed Chihtsai in their respective markets, building deep roots and earning excellent consumer reviews. Our sincere gratitude to all our global partners for joining us! We collaborated closely to set the course for the next exciting phase of Chihtsai's brand operations and business expansion. Know that Shaanhonq's unwavering commitment to quality and Chihtsai's professional dedication will always be your strongest foundation and greatest source of confidence.

After productive meetings, we enjoyed exploring historical sites like Kinma Hotel and Chimei Museum, plus the vibrant Great Harbor Bridge and local markets in sunny Kaohsiung. Smiles were abundant as we embraced Taiwan's unique charm!

With a 26-year legacy, Beautyworld Japan Tokyo is the ultimate platform for beauty industry leaders to unveil their latest innovations – and SH-RD was proud to be there! Our stunning booth, adorned with white bouquets and SH-RD gift sets, was an instant highlight at the three-day exhibition.

We successfully unveiled exciting new hair and scalp care products, including our innovative AI platform for scalp health diagnostics, staying ahead of high-end beauty trends. This showcased SH-RD's comprehensive approach to hair and scalp wellness. Our award-winning products, exquisite services, and cutting-edge technology drew significant attention from international visitors and potential Japanese buyers, reaffirming our commitment to sharing beauty with the world!

Thrilled by the recent spectacular event at Providence University! Led by Mr. Lin Yi-Wen (Shaanhonq) and Ms. Chou Yi-Chen (Director of Continuing Education, Providence University), the gathering drew over 200 enthusiastic attendees. Hair industry elites, fashion lovers, and beauty enthusiasts from Taichung, Chiayi, Yunlin, and students of Providence University.

This dynamic collaboration showcased premium hair products and innovative techniques. A highlight was the breathtaking professional hair show featuring Pivot Point masters, Mr. Eugene and Ms. Nancy (Senior instructor, Shaanhonq). They unveiled the stunning 2025 hair coloring series and presented captivating, trendsetting styles, demonstrating the latest color innovations with creativity and meticulous skill. Furthermore, Mina (Director, Dept. of Education, Shaanhonq) provided an insightful introduction to the latest advancements in exosome technology and our new launched EXO-magical series, shampoo & serum. This remarkable event, where fashion met technological innovation, was made possible by all the enthusiastic participations. Shaanhonq remains committed to our passion for beauty and innovation!

SH-RD hosted a unique and refreshing "Spill the Tea" afternoon tea event in sunny Los Angeles. The atmosphere was filled with fresh elegance as we were joined by over 15 influential KOLs and media friends from the beauty and lifestyle sectors, including notable figures like @ashleylira_ and @maya.beautytips, as well as salon owner @nicolemcsalon.

We gave a first look at SH-RD’s newest launches — the Tea Tree Scalp Shampoo and Thyme Intensive Shampoo — and leaned into a fresh, herbal direction with styling touches like rosemary sprigs and thyme details throughout the space. This new product inherits SH-RD's consistent dedication to professional hair care while infusing a fresh and invigorating user experience, leaving a lasting impression on all the guests present.

Throughout the event, attendees engaged in lively conversations, enthusiastically expressing their admiration for the unique charm of the Tea Tree series. Through this relaxed and enjoyable "Spill the Tea" afternoon tea, SH-RD not only forged closer connections with local American media and creators but also strengthened our confidence in bringing this care for hair and scalp to more consumers in the United States.

Thank you to all the esteemed guests who participated in this "Spill the Tea" event. Please stay tuned for more exciting developments from SH-RD in the US market!

Congratulations! SH-RD, the global quality brand under Shaan Honq has won the Gold Award at the Monde Selection Quality Awards in Belgium for its outstanding quality and innovative research. SH-RD Intensive Full & Thick Hair Essence, with its exceptional scalp care and hair nourishment results, has become a trusted choice for consumers worldwide, further proving SH-RD’s leadership and strength on the international stage.

This achievement is not just a brand honor, but the result of our team's hard work and dedication. We will continue to innovate and bring more exceptional hair care products to our global consumers!

The Shaanhonq International team visited the Taiwan Embassy in Guatemala on the morning of March 5th. Upon entering the embassy, we were immediately enveloped in a warm and welcoming atmosphere. The embassy staff shared that they had seen Chihtsai products in local shopping centers and hair salons! They praised Shun Hong as "an alternative light of Taiwan." We were greatly encouraged by the recognition of Chihtsai 's remarkable achievements in Central and South America and the affirmation of the Shun Hong team's efforts in the region.

During the exchange, we provided a detailed introduction of the Chihtsai product line to the embassy, with a special emphasis on our shampoo series based on Taiwanese green tea. Beyond traditional tea leaves, our green tea-based shampoo represents Taiwan's modern image and serves as an excellent gift choice for daily life. We believe that the Chihtsai green tea shampoo set can serve as a wonderful gift representing Taiwan, and Ambassador Chang expressed a strong interest in this idea.

We are grateful for Ambassador Chang's warm reception and affirmation. We believe that Chihtsai will achieve greater success in Guatemala and throughout the Central and South American market, allowing more people to recognize the high-quality brands from Taiwan.

A fashion gala exclusively designed for Chihtsai clients unfolded in a vibrant and passionate atmosphere. The venue was adorned with thoughtful and enthusiastic decorations, and guests radiated anticipation and joy as they welcomed this fashion extravaganza presented by the Chihtsai professional instructor team from Taiwan.

The highlight of the evening was undoubtedly the exquisite skill demonstration by Chihtsai's instructors! Mina showcased her masterful cutting techniques, presenting three distinctively stylish hairstyles on stage. Dafey skillfully utilized Chihtsai's professional hair products to create a series of stunning works. From classic elegant updos and trendy braids to creative styles incorporating Guatemalan traditional elements, each piece perfectly showcased the boundless possibilities of Chihtsai hair products in fashion creativity.

This gala was not just an exchange of professional skills but also a warm and friendly interaction. Amidst laughter and joy, we collectively wove a beautiful memory blending professionalism, fashion, and happiness. Chihtsai will always uphold the principles of "Professionalism, Innovation, and Service," continuing to bring more beauty and confidence to hairdressers and consumers worldwide.

A Fashion Workshop Under the Sunshine: Chihtsai's Hairdressing Technical Exchange in Nicaragua The Workshop Learning Camp emphasized hands-on practice, with instructors designing a series of courses covering everything from basic hairstyling and cutting/perming techniques to advanced coloring and hair care knowledge, sharing their expertise without reservation.

Notably, due to the Central and South American tradition of celebrating a girl's 15th birthday with a "quinceañera," braiding and bridal hairstyling techniques were highly sought after. Participants actively practiced in class, frequently asking questions and engaging in discussions. The instructors patiently answered questions, provided detailed guidance, and shared valuable real-world experiences. The practical teaching techniques not only enhanced the professional skills and image of local hairdressers but also fostered fashion exchange between Taiwan and Nicaragua. Chihtsai will also host more professional technical training sessions to help local hairdressers improve their expertise and jointly promote the thriving development of the hairdressing industry.

Learning never stops!

On February 21st, we immersed ourselves in the art of hair dyeing with an exclusive training session. This internal hair dyeing training was a resounding success.
The students not only gained professional hair dyeing knowledge but also benefited greatly from the instructors' extensive practical experience and unique insights into hair dyeing techniques, post-dyeing color protection, and damaged hair repair.

Our exceptional instructors shared their expertise on everything from dyeing principles to post-dye care, ensuring our team is equipped to provide top-tier service.

A massive thank you to everyone who made this event so special! We're excited to continue this journey of learning, growth, and color creation.

#HairDyeing #Education #Honduras #Community #HairCare #ProfessionalDevelopment

SH-RD Brand Party:

We're thrilled to share the success of our recent SH-RD brand party in Honduras!

Personalized Scalp Care with Advanced Technology-SH-RD demonstrated its advanced scalp analysis analysis, which uses high-magnification lenses to reveal the condition of the scalp. We showcased our advanced scalp analysis device, helping guests understand their unique hair needs.

The Amazing Effects of M1ricle Elixir-The new launched instant treatment was a highlight of the event. The instant shine and softness left everyone impressed.

A Gathering of Beauty Industry Leaders-The event was a fantastic opportunity to showcase our best-selling products, including our amazing protein shampoo, and demonstrate our cutting-edge scalp analysis technology.

At the same time, it was also inspiring to connect with so many talented professionals and share our vision for the future of hair care.

Thank you to everyone who made this event so special!

In addition to the highest-quality bestselling products and new items, the rising awareness of scalp health has led to the emergence of innovative hair care systems, sparking a global trend.
Moreover, we are showcasing the two greasy, dandruff scalp must-have shampoo, “Thyme intensive shampoo” and “Tea tree scalp shampoo” from SH-RD collection. They are recommended to use it continuously to improve the problem of dandruff. We all agree that SH-RD’s professional hair care line and the plant-based scalp series can help their consumers.
Cosmoprof proved to be an ideal platform to showcase our strengths. SH-RD showcases the best products to industry professionals and consumers from around the world. We're thrilled by the positive response and look forward to continuing to connect with industry leaders. We would love to discuss with potential partners how you can build up a hair salon, beauty salon, and sales network to reach consumers and customers and drive growth.

SH-RD captured the spotlight at the 2025 Tokyo COSME Tech exhibition with its unique "Gorgeous Feather Lamp" and "Golden Chocolate Mountain" installations. The captivating displays, combined with exquisite giveaways, attracted a steady stream of visitors and ignited a social media frenzy. This successful event significantly boosted the brand's visibility in the Japanese market.

Successful event:

SH-RD made its grand entrance at Tokyo BIG SIGHT, participating in Asia's most influential beauty industry B2B exhibition - Tokyo International Cosmetics R&D, Ingredients & Manufacturing Technology Exhibition (COSME TECH TOKYO). This event is part of COSME WEEK TOKYO, one of Japan's largest beauty events.

Brand opportunities:

At the exhibition, SH-RD successfully showcased its unique brand charm and attracted significant attention from potential Japanese buyers, laying a solid foundation for further expansion in the Japanese market. Through this event, SH-RD once again demonstrated its exceptional product quality and innovation, continuing to cultivate global markets and share beauty with the world.

We've cultivated valuable partnerships, explored the market deeply, and experienced the vibrant Indian culture firsthand. 

Replicating Success, Expanding into India: Engaged in deep discussions with local partners; the Shaanhonq model will be accelerated for implementation in the Indian market.

Building a Strong Foundation: We engaged in insightful discussions with local partners, outlining a roadmap for accelerated growth in the Indian market, bringing higher quality products and services to local consumers.

Tailored for India: We collaborated closely to develop exclusive new products designed specifically for Indian consumers, showcasing our commitment to local needs.

Cultural Immersion: Beyond business, we immersed ourselves in the rich Indian culture, attending local weddings and banquets. This cultural exchange deepened our understanding and strengthened our bonds.

This trip was more than just business; it was a journey of friendship and mutual growth. We're confident that these experiences will fuel our success in the Indian market and bring even higher quality products to global consumers.

SH-RD x Sociolla: A Perfect Match

The successful launch of SH-RD on Sociolla not only expands our product distribution channels but also introduces the superior quality and unique appeal of SH-RD to a broader audience of Indonesian consumers Meanwhile, Sociolla can further enrich its product offerings and cater to the unique needs of its customers by introducing SH-RD's innovative and high-quality products.

A Powerful Partnership for Mutual Success

The collaboration between SH-RD and Sociolla is a result of the strong alignment between our brands' philosophies and market values. Through this partnership, SH-RD will leverage Sociolla's deep-rooted influence in the Indonesian market to accelerate brand awareness and market share in the region. Sociolla will also expand its offerings and better serve customer needs with SH-RD products.