Thrilled by the recent spectacular event at Providence University! Led by Mr. Lin Yi-Wen (Shaanhonq) and Ms. Chou Yi-Chen (Director of Continuing Education, Providence University), the gathering drew over 200 enthusiastic attendees. Hair industry elites, fashion lovers, and beauty enthusiasts from Taichung, Chiayi, Yunlin, and students of Providence University.

This dynamic collaboration showcased premium hair products and innovative techniques. A highlight was the breathtaking professional hair show featuring Pivot Point masters, Mr. Eugene and Ms. Nancy (Senior instructor, Shaanhonq). They unveiled the stunning 2025 hair coloring series and presented captivating, trendsetting styles, demonstrating the latest color innovations with creativity and meticulous skill. Furthermore, Mina (Director, Dept. of Education, Shaanhonq) provided an insightful introduction to the latest advancements in exosome technology and our new launched EXO-magical series, shampoo & serum. This remarkable event, where fashion met technological innovation, was made possible by all the enthusiastic participations. Shaanhonq remains committed to our passion for beauty and innovation!

SH-RD hosted a unique and refreshing "Spill the Tea" afternoon tea event in sunny Los Angeles. The atmosphere was filled with fresh elegance as we were joined by over 15 influential KOLs and media friends from the beauty and lifestyle sectors, including notable figures like @ashleylira_ and @maya.beautytips, as well as salon owner @nicolemcsalon.

We gave a first look at SH-RD’s newest launches — the Tea Tree Scalp Shampoo and Thyme Intensive Shampoo — and leaned into a fresh, herbal direction with styling touches like rosemary sprigs and thyme details throughout the space. This new product inherits SH-RD's consistent dedication to professional hair care while infusing a fresh and invigorating user experience, leaving a lasting impression on all the guests present.

Throughout the event, attendees engaged in lively conversations, enthusiastically expressing their admiration for the unique charm of the Tea Tree series. Through this relaxed and enjoyable "Spill the Tea" afternoon tea, SH-RD not only forged closer connections with local American media and creators but also strengthened our confidence in bringing this care for hair and scalp to more consumers in the United States.

Thank you to all the esteemed guests who participated in this "Spill the Tea" event. Please stay tuned for more exciting developments from SH-RD in the US market!

Congratulations! SH-RD, the global quality brand under Shaan Honq has won the Gold Award at the Monde Selection Quality Awards in Belgium for its outstanding quality and innovative research. SH-RD Intensive Full & Thick Hair Essence, with its exceptional scalp care and hair nourishment results, has become a trusted choice for consumers worldwide, further proving SH-RD’s leadership and strength on the international stage.

This achievement is not just a brand honor, but the result of our team's hard work and dedication. We will continue to innovate and bring more exceptional hair care products to our global consumers!

The Shaanhonq International team visited the Taiwan Embassy in Guatemala on the morning of March 5th. Upon entering the embassy, we were immediately enveloped in a warm and welcoming atmosphere. The embassy staff shared that they had seen Chihtsai products in local shopping centers and hair salons! They praised Shun Hong as "an alternative light of Taiwan." We were greatly encouraged by the recognition of Chihtsai 's remarkable achievements in Central and South America and the affirmation of the Shun Hong team's efforts in the region.

During the exchange, we provided a detailed introduction of the Chihtsai product line to the embassy, with a special emphasis on our shampoo series based on Taiwanese green tea. Beyond traditional tea leaves, our green tea-based shampoo represents Taiwan's modern image and serves as an excellent gift choice for daily life. We believe that the Chihtsai green tea shampoo set can serve as a wonderful gift representing Taiwan, and Ambassador Chang expressed a strong interest in this idea.

We are grateful for Ambassador Chang's warm reception and affirmation. We believe that Chihtsai will achieve greater success in Guatemala and throughout the Central and South American market, allowing more people to recognize the high-quality brands from Taiwan.

A fashion gala exclusively designed for Chihtsai clients unfolded in a vibrant and passionate atmosphere. The venue was adorned with thoughtful and enthusiastic decorations, and guests radiated anticipation and joy as they welcomed this fashion extravaganza presented by the Chihtsai professional instructor team from Taiwan.

The highlight of the evening was undoubtedly the exquisite skill demonstration by Chihtsai's instructors! Mina showcased her masterful cutting techniques, presenting three distinctively stylish hairstyles on stage. Dafey skillfully utilized Chihtsai's professional hair products to create a series of stunning works. From classic elegant updos and trendy braids to creative styles incorporating Guatemalan traditional elements, each piece perfectly showcased the boundless possibilities of Chihtsai hair products in fashion creativity.

This gala was not just an exchange of professional skills but also a warm and friendly interaction. Amidst laughter and joy, we collectively wove a beautiful memory blending professionalism, fashion, and happiness. Chihtsai will always uphold the principles of "Professionalism, Innovation, and Service," continuing to bring more beauty and confidence to hairdressers and consumers worldwide.

A Fashion Workshop Under the Sunshine: Chihtsai's Hairdressing Technical Exchange in Nicaragua The Workshop Learning Camp emphasized hands-on practice, with instructors designing a series of courses covering everything from basic hairstyling and cutting/perming techniques to advanced coloring and hair care knowledge, sharing their expertise without reservation.

Notably, due to the Central and South American tradition of celebrating a girl's 15th birthday with a "quinceañera," braiding and bridal hairstyling techniques were highly sought after. Participants actively practiced in class, frequently asking questions and engaging in discussions. The instructors patiently answered questions, provided detailed guidance, and shared valuable real-world experiences. The practical teaching techniques not only enhanced the professional skills and image of local hairdressers but also fostered fashion exchange between Taiwan and Nicaragua. Chihtsai will also host more professional technical training sessions to help local hairdressers improve their expertise and jointly promote the thriving development of the hairdressing industry.

Learning never stops!

On February 21st, we immersed ourselves in the art of hair dyeing with an exclusive training session. This internal hair dyeing training was a resounding success.
The students not only gained professional hair dyeing knowledge but also benefited greatly from the instructors' extensive practical experience and unique insights into hair dyeing techniques, post-dyeing color protection, and damaged hair repair.

Our exceptional instructors shared their expertise on everything from dyeing principles to post-dye care, ensuring our team is equipped to provide top-tier service.

A massive thank you to everyone who made this event so special! We're excited to continue this journey of learning, growth, and color creation.

#HairDyeing #Education #Honduras #Community #HairCare #ProfessionalDevelopment

SH-RD Brand Party:

We're thrilled to share the success of our recent SH-RD brand party in Honduras!

Personalized Scalp Care with Advanced Technology-SH-RD demonstrated its advanced scalp analysis analysis, which uses high-magnification lenses to reveal the condition of the scalp. We showcased our advanced scalp analysis device, helping guests understand their unique hair needs.

The Amazing Effects of M1ricle Elixir-The new launched instant treatment was a highlight of the event. The instant shine and softness left everyone impressed.

A Gathering of Beauty Industry Leaders-The event was a fantastic opportunity to showcase our best-selling products, including our amazing protein shampoo, and demonstrate our cutting-edge scalp analysis technology.

At the same time, it was also inspiring to connect with so many talented professionals and share our vision for the future of hair care.

Thank you to everyone who made this event so special!

In addition to the highest-quality bestselling products and new items, the rising awareness of scalp health has led to the emergence of innovative hair care systems, sparking a global trend.
Moreover, we are showcasing the two greasy, dandruff scalp must-have shampoo, “Thyme intensive shampoo” and “Tea tree scalp shampoo” from SH-RD collection. They are recommended to use it continuously to improve the problem of dandruff. We all agree that SH-RD’s professional hair care line and the plant-based scalp series can help their consumers.
Cosmoprof proved to be an ideal platform to showcase our strengths. SH-RD showcases the best products to industry professionals and consumers from around the world. We're thrilled by the positive response and look forward to continuing to connect with industry leaders. We would love to discuss with potential partners how you can build up a hair salon, beauty salon, and sales network to reach consumers and customers and drive growth.

SH-RD captured the spotlight at the 2025 Tokyo COSME Tech exhibition with its unique "Gorgeous Feather Lamp" and "Golden Chocolate Mountain" installations. The captivating displays, combined with exquisite giveaways, attracted a steady stream of visitors and ignited a social media frenzy. This successful event significantly boosted the brand's visibility in the Japanese market.

Successful event:

SH-RD made its grand entrance at Tokyo BIG SIGHT, participating in Asia's most influential beauty industry B2B exhibition - Tokyo International Cosmetics R&D, Ingredients & Manufacturing Technology Exhibition (COSME TECH TOKYO). This event is part of COSME WEEK TOKYO, one of Japan's largest beauty events.

Brand opportunities:

At the exhibition, SH-RD successfully showcased its unique brand charm and attracted significant attention from potential Japanese buyers, laying a solid foundation for further expansion in the Japanese market. Through this event, SH-RD once again demonstrated its exceptional product quality and innovation, continuing to cultivate global markets and share beauty with the world.

We've cultivated valuable partnerships, explored the market deeply, and experienced the vibrant Indian culture firsthand. 

Replicating Success, Expanding into India: Engaged in deep discussions with local partners; the Shaanhonq model will be accelerated for implementation in the Indian market.

Building a Strong Foundation: We engaged in insightful discussions with local partners, outlining a roadmap for accelerated growth in the Indian market, bringing higher quality products and services to local consumers.

Tailored for India: We collaborated closely to develop exclusive new products designed specifically for Indian consumers, showcasing our commitment to local needs.

Cultural Immersion: Beyond business, we immersed ourselves in the rich Indian culture, attending local weddings and banquets. This cultural exchange deepened our understanding and strengthened our bonds.

This trip was more than just business; it was a journey of friendship and mutual growth. We're confident that these experiences will fuel our success in the Indian market and bring even higher quality products to global consumers.

SH-RD x Sociolla: A Perfect Match

The successful launch of SH-RD on Sociolla not only expands our product distribution channels but also introduces the superior quality and unique appeal of SH-RD to a broader audience of Indonesian consumers Meanwhile, Sociolla can further enrich its product offerings and cater to the unique needs of its customers by introducing SH-RD's innovative and high-quality products.

A Powerful Partnership for Mutual Success

The collaboration between SH-RD and Sociolla is a result of the strong alignment between our brands' philosophies and market values. Through this partnership, SH-RD will leverage Sociolla's deep-rooted influence in the Indonesian market to accelerate brand awareness and market share in the region. Sociolla will also expand its offerings and better serve customer needs with SH-RD products.